1. Know your capabilities and limitations.
Developing a game takes a lot of time. There’s research, programming, graphic design, sound design, music creation, marketing, and more. Knowing the skills you (or your organization) have will help you come up with ideas based on your strengths.
You can be a great programmer but not a great artist. You can focus on game mechanics but rely on a minimalist art style. Maybe you’re a great graphic designer but not very good at programming. You can get a game engine that handles most of the code for you while focusing on the art design.
2. Conduct market research.
First, you need to feel the market. Explore and play with successful apps as they tell you about the market in no time. The more time you spend researching successful apps, the better you can understand their common characteristics and what users want. What records the success of an application is its ranking and consistency.
The demographics of the game have changed. The average gamer is no longer a stereotypical teenager. Today, almost the entire population of society is playing this game. The average age of mobile gamers is about 36 years old. 51% of women and 49% of men. One in three mobile gamers is between the ages of 35 and 50.
Casual games (eg Candy Crush, Angry Birds) are the most popular genres. These are quick-loading games that are easy to learn and play in small steps throughout the day. First-person shooters (eg Overwatch, Destiny) are the second most popular genre. RPGs (e.g. The Elder Scrolls, Final Fantasy) came in third, followed by battle royale games (e.g. Fortnite, PUBG) and MMORPGs (e.g. World of Warcraft, The Elder Scrolls Online) . and a multiplayer battle arena. Games (eg Dota 2, League of Legends).
3. Come up with great ideas.
Brainstorm ideas with your team or others that players will be interested in. Use your market research to understand trends and needs. Think about how you can meet the needs of the market by creating one-of-a-kind games.
Always rely on expert advice. Willing to refine and refine your ideas until they become the best.
Some of the best applications are turning old ideas into new directions.
Stick to low-risk, high-probability apps for a wide range of people, from teens to adults.
Focus on creating fun, intuitive, engaging, immersive apps based on graphics and sound. Cross out any apps that have fewer functions than those listed above.
Create a story for your game. A good story with characters, twists, goals, and rewards enhances the gaming experience.
4. Define monetization policies.
If you’re going to spend time and resources developing a game, you’ll probably want to make money from it. Today, developers can monetize the applications they develop in a number of ways. You can use one or more of the following monetization policies:
Ad Revenue: This setting allows players to download the app for free, but it contains in-game ads. As a developer, you get paid every time you click or view an ad. On the downside, it’s annoying and distracting for many players. As a result, many app developers offer players the option to purchase ad-free versions of their games.
In-App Purchases: In this mode, players can download the base game for free, but can purchase additional features and content. It can be power-ups, new characters, new clothes, etc.
Premium Purchase: This mode also allows players to download the basic version of the app for free. The free version can be a demo or trial version, or a version with limited functionality. Players can then choose to pay to unlock the full game.
One-time purchase: This option requires players to make a one-time payment before downloading the game.
5. Create design documents.
Time to put your thoughts on paper. Create a design document with all the ideas you want to use in your game. Design documents contain explanations of game mechanics, objectives and rewards, characters and bios, concept art, level design, and everything else the team needs to know.